The public record behind Kyoom
Kyoom is led by Grant Whiteside. The company milestones, client case studies, awards, speaking engagements and industry commentary below set out that record, each entry linked to an independent, verifiable source.
Company Milestones
-
2001Ambergreen Launch
Ambergreen Internet Marketing launches in Edinburgh, announcing that it “gives the green light for web traffic” on 19 November 2001.
-
2002First Hosted Conference – WAIM, Edinburgh
The World Association of Internet Marketing holds its annual conference at Edinburgh’s Dynamic Earth on 19 September 2002.
Client Case Studies
-
2003Boots – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for Boots.
-
2003Hasbro – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for Hasbro.
-
2003The White Company – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for The White Company.
-
2004Auto Trader – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for Auto Trader.
-
2009Hotel Chocolat – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for Hotel Chocolat.
-
2009Links of London – Ambergreen Case Study
Archived Ambergreen Internet Marketing PPC case study for Links of London.
Travel & Hospitality
-
2004Macdonald Hotels – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for Macdonald Hotels.
-
2009Thomas Cook – Ambergreen Client Page
Archived Ambergreen Internet Marketing client page for Thomas Cook.
-
2015Titan Travel – Ambergreen Client Page
Archived Ambergreen Internet Marketing client page for Titan Travel.
Communications & Charity
-
2007TalkTalk – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for TalkTalk.
-
2009NSPCC – Ambergreen Case Study
Archived Ambergreen Internet Marketing case study for NSPCC.
Speaking Engagements & Industry Recognition
-
2007E-consultancy Masterclass 2007 – Blog Post
Archived Ambergreen blog post reviewing the E-consultancy masterclass on internet marketing strategies.
-
2008Internet World 2008 – Speaker Listing
Archived Internet World speaker listing featuring Ambergreen Internet Marketing.
-
2014PRCA Digital PR Report Event – Glasgow
Archived Ambergreen blog post documenting the PRCA Digital PR Report event in Glasgow.
Awards & Recognition
-
2016ScotlandIS Digital Agency of the Year 2016
Archived announcement of Ambergreen winning Digital Agency of the Year at the ScotlandIS Digital Tech Awards.
PR Industry Commentary
-
2015What is the New Definition of PR? – PRmoment
Expert commentary on the evolving definition of PR in the digital age, discussing measurable outcomes and organisational alignment. Quoted as Product and Development Director at Ambergreen Internet Marketing.
“Public relations now has measurable outcomes that need to be aligned to many other parts of the sales, marketing and communication process across an organisation. Brands are now more informed with greater support from the boardroom decision makers. They are looking for clarity of the service offering as more agencies feel obliged to provide a 'full service' digital comms and marketing value proposition. This trend will continue to grow, but PR and how it is perceived as a service and who provides remains in a state of flux.”
SEO Industry Commentary
-
Can Losers Come First? – DAC Group
DAC Group thought-leadership article on search optimisation by Grant Whiteside.
-
Creating a Local SEO Strategy – DAC Group
DAC Group article on building a local SEO strategy by Grant Whiteside.
-
Digital PR: 7 Years Later #TBT – DAC Group
DAC Group retrospective article on digital PR by Grant Whiteside.
-
Dot Brands and New Generic Top-Level Domains – DAC Group
DAC Group strategy article on dot brands and new generic top-level domains by Grant Whiteside.
-
Google Changes – Part One – DAC Group
DAC Group thought-leadership article on Google algorithm changes by Grant Whiteside.
-
YouTube's Search is Now Ranking Videos by Minutes Watched – DAC Group
DAC Group article on YouTube ranking videos by minutes watched by Grant Whiteside.
Still have questions? Get in touch for a free strategy session.
